Session 4A:
4A  |  MFEC 203 | 2:00-2:45 PM

Clay Club Utah: Clay + OpenClaw

Description:
Clay helps go-to-market teams turn prospect and company data into actionable workflows, while OpenClaw brings agentic automation into the mix through tool-connected AI assistants. In this practical session, attendees will learn how to combine Clay’s data enrichment and workflow capabilities with OpenClaw’s agent-driven automation to research accounts, enrich leads, identify buying signals, and trigger smarter outbound or sales workflows.

Brandon will walk through real-world use cases, show how these tools can reduce manual research, and explain how teams can build repeatable AI-powered systems without overcomplicating their stack.Attendees will leave with a clearer understanding of how Clay and OpenClaw can work together to create faster, more personalized, and more scalable GTM motions.

Required Prep Work:
- Clay account (free account is fine)
- OpenClaw setup
Brandon Charleson
CEO @ Top of Funnel
As an AI and automation expert, Brandon helps companies develop their lead-generation and go-to-market strategy to implement AI/automation workflows which allows teams to scale quickly, save time and capital.
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